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Sales price: $ 14.95
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Description I.LUMINATE 9SA VERY LIGHT SOFT ASH BLONDE 9.72 60ML ISO believes there’s nothing complicated about gorgeous color. Case in point? ISO i.Luminate demi-permanent crème color. Uncomplicated and versatile, this professional color range enables salon pros to create a wide range of luminous, conditioned hues, simply and beautifully. These acid-balanced formulas are ammonia-free and offer reliable results for every client. The unique Color Match System allows colorists to coordinate their formulas with ISO’s i.Color permanent color shades. For unique, customized results, i.Luminate can be mixed with i.Color Intensifiers. What’s more, every application produces a sensual experience, thanks to i.Luminate’s heavenly, tropical vanilla fragrance. And while it’s easy to use i.Luminate, there’s nothing basic about the technology. The formulas feature ISO’s highly advanced, patented blend of Triplex C, Tri-Active Technology. The result is a soothing, conditioning treatment for hair and scalp. Thanks to this technology, moisture retention is enhanced and color lasts longer. At the same time, hair quality—including shine and elasticity--is actually better after the color service than before. Additionally, vitamin C fights free radicals and protects hair from environmental stress; Cupuacu Butter protects color from UVA and UVB damage and Babassu Oil provides deep, intense moisture replacement. The applications are endless and creative colorists can use i.Luminate in a variety of ways: As an elegant, “finishing touch” toner As an all-over color refresher To create multi-dimensional lowlights For flawless gray blending As a quick and natural men’s color service As a shine enhancer As a treatment to restore hair health and color luster As an introductory color service for “first-time” clients Brilliant, long-lasting, versatile color that actually improves the condition of hair? With ISO i.Luminate, it’s just that simple! ISO, which stands for Innovative Styling Options, is a professional beauty leader that manufactures and markets a full range of hair care, texture service and hair color options for today’s salons and salon professionals.
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